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Germain Robin California Brandy Branding and Redesign

Laurent Hainaut Branding and Redesign Packaging

Germain Robin California Brandy

Germain-Robin California Brandy is a brand identity and bottle label design for a brandy made in California. The visual identity is clean and straightforward, reflecting the unembellished yet uncompromising character of the brand. The logotype stacks the two founder names, separated by a thin line, to express a balance between imagination and rigor in execution. The California Alembic brandy carries a white crafted paper label that notes the variant in red, with a precise description of the distillation and aging methods.

Germain Robin California Brandy Branding and Redesign by Laurent Hainaut was featured as a grand representation of communication design by the A' Design Awards. Germain Robin California Brandy Branding and Redesign earned the Bronze A' Design Award in Packaging Design in 2021. The A' Packaging Design Award is a highly prestigious international design recognition program that honors exceptional design of bottles, boxes, cans, pouches, tubes, cartons, wrappers, bags and more.

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