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Dahan Guanfang Liquor Packaging

Dahan Guanfang

Dahan Guanfang is a liquor packaging design inspired by the Han Dynasty of China. The bottle cap is shaped as an imperial jade seal, a traditional symbol of power and status. The front of the box is plain, and the package opens from the middle to reveal a detailed scene. The illustrations show the four Chinese guardian beasts, Qinglong, White Tiger, Suzaku and Xuanwu, together with famous events of the Han Dynasty. The bottle is ceramic with a gold finish, the cap is golden plastic, and the box is decorated with bronzing. The inner box protects the bottle.

Dahan Guanfang Liquor Packaging by Jun Li has been identified as a grand representation of communication design by the A' Design Awards. Dahan Guanfang Liquor Packaging earned the Bronze A' Design Award in Packaging Design in 2022. The A' Packaging Design Award is an international, jury-voted, fair and ethical design competition which recognizes superior design of bottles, boxes, cans, pouches, tubes, cartons, wrappers, bags and more.

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