Day of Design

Vicuna

The label is a hand-crafted illustration which depicts the ancestral aborigen ritual of lama shearing, the moon in a very rare stage where can be seen bigger than ever, an unexpected volcano eruption, the hand-picked ingredients that are grown in this particular place which were collected by the masted beer blenders during the trip to the roots of Peru.

Bestore

Bestore has a large variety of snacks which are still constantly updating. Designer combined 3D effect with foods in order to deliver a unique feeling of packaging. The unique design method called visual element labeling was used in this project to solve the difficulty of an irreconcilable contradiction between the general character and personality, not only for all packaging to formulate a unified design specification but also highlights the characteristics of each product.

Minka Chocolate

The design embodies the sensations chocolate awakes in every fan of this product. The brown background conveys the cocoa intensity while the colour shades create a oneiric atmosphere making the consumer feel they are in a dream that came true. The origin is depicted by the brand and the cocoa bean with a playful color scheme that conveys the local Ecuadorian culture that produces these raw chocolate nibs.

Barrel Creek Providsions

Barrel Creek Provisions underwent a brand transformation to establish itself as a formidable player in the fermented foods category. The packaging uses a simple graphic frame structure to emphasize key facts giving it a compositional simplicity to ensure maximum shelf impact. Classic botanical illustrations were used to reinforce the natural earthy ingredients and offset that bold modern typographical style.

Pepsi KSA Can

Pepsi is showing its pride in its football national team for their qualification to the world cup by picking out five main players, called The golden boys, to be featured in their world-cup related celebratory campaign. To show our understanding of the significance of this event for the Saudi people, we aimed to mainly highlight their sense of national pride. The result: five players, each representing a strong value in Saudi culture, are illustrated on five artfully designed Pepsi cans.

Mother Root

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