Day of Design

Day of Design featuring great design, architecture, fashion, graphics and innovation from across the globe.

 
Zhang Gong Lao Jiu Packaging

Zhang Gong Lao Jiu

Zhang Gong Lao Jiu is a packaging design for an aged Chinese baijiu. The bottle is made of coarse terracotta with embossed details, and the form recalls the accidental deformations of pottery shaped on a spinning wheel. The rough surface gives the bottle a strong tactile quality. The cap is made of plastic with a simulated wood grain finish and meets strict sealing standards. The outer box combines natural cork oak with metal, adding thermal insulation and shock absorption for safe transport. The design is centered on touch.

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The Brollach Single Malt Irish Whiskey

The Brollach

The Brollach is a disruptor. Born of tradition but unbound by convention, it is a whiskey that is at once a proud product of Irish history, yet charts a new path. It is the culmination of a long and personal search for a whiskey worthy of honouring family, one that would be amongst the finest Irish whiskeys ever produced. It is a whiskey of unparalleled distinction, embodying the design, craft, skill and attention to detail that The Craft Irish Whiskey Co. pour into every bottle.

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Winetime Seafood Packaging

Winetime Seafood

The packaging design for the Winetime Seafood series should demonstrate the freshness and reliability of the product, should differ it favorably from competitors, be harmonious and understandable. The colors used (blue, white and orange) create a contrast, emphasize important elements and reflect brand positioning. The single unique concept developed distinguishes the series from other manufacturers. The strategy of visual information made it possible to identify the product variety of the series, and the usage of illustrations instead of photos made the packaging more interesting.

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Moutai 1935 Liquor Packaging

Moutai 1935

Moutai 1935 is packaging for a Chinese distilled spirit from Guizhou province. The glass bottle carries relief patterns on a red background, showing golden scenes of salt sellers and liquor trade in Moutai town. The patterns are inspired by traditional Chinese genre paintings. Three circles of golden ripples are embossed on the bottle shoulder. The relief surface is finished with a glaze spray, which improves grip and touch. The zinc alloy cap uses a broken dentiform structure as an anti counterfeit measure. The gift box is made from recyclable and biodegradable chipboard.

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Eau De Lamour Packaging Design

Eau De Lamour

Eau de LAmour is a quiet object, a botanical love letter shaped by plants. The fragrance and its packaging do not seek to impress, but to belong. Crafted solely from organic essential oils and free from synthetic additives, the purity of the formulation is reflected in the restraint of its design. Inspired by apothecary rituals and botanical traditions, soft surfaces, warm hues, and subtle detailing create a calm, intentional expression of luxury rooted in honesty and closeness to nature.

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Scarlet Sanitary Pads

Scarlet

Contrasted with the discomfort and limitations women experience during their periods, the concept behind Scarlet sanitary pads' packaging was inspired by the ideas of freedom and relief, qualities the product is designed to deliver. Nature provides a sense of peace and freedom that modern urban life often lacks. To capture this emotional relief, the packaging design draws inspiration from natural landscapes and uses soft watercolor techniques to express these sensations. The result is a calming, poetic visual language that aligns with the product’s promise of comfort and care.

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