Day of Design

Day of Design featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Packaging

Discover 1029 award-winning designs tagged Packaging on Day of Design.

Tsingtao Beer Packaging

Tsingtao Beer

Tsingtao Beer is a gift box packaging created for the 120th anniversary of the brand. The design holds three vintage Pilsner beers and is based on the distinctive architecture of Qingdao. The illustration combines local landmarks with brand culture, showing the link between the brand and the regional culture. The outer case unfolds to both sides, a movement inspired by the blossom of hops, one of the beer ingredients. The beers are revealed when the gift box is opened. Specialty paper is used, and production includes UV printing, hot stamping and embossing.

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Yumyum Visual Identity Rdesign

Yumyum

YumYum is a packaging design for sausage rolls sold in Nigeria. The design draws inspiration from the colorful and busy markets of the country. Bright colors are used across the pack, including an intense yellow for the logotype. Bold, oversized typography is applied to the slim package, so the name stays visible. A window in the packaging shows the snack inside. The packaging is intended for people who move quickly through the day and look for a simple food option.

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1001 Nights Nuts Packaging

1001 Nights

1001 Nights is a cylindrical packaging design for nuts. The artwork is inspired by the tales of One Thousand and One Nights and combines hand drawn and digital illustration. The container is made from recycled paper with a food safe inner lining. The body is printed by offset with matte lamination, and selected areas are finished with gold foil or silver foil. The brand logo is embossed on the lid. The telescopic lid opens and closes easily and forms a secure seal. The lid also serves as a bowl for nuts and as a container for shells.

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Granovita Granola Packaging

Granovita

Granovita is a packaging design for granola. A cardboard box replaces the flexible pouch commonly used for cereal, giving more control over how the product appears on shelves. The rough surface of the cardboard supports the theme of healthy living. Illustrations of fruits and grains describe the taste of each variety. Icons, expressive lettering and bright colors convey a positive message. The cardboard can be composted, so the solution stays environmentally friendly and low in cost. Each box measures 160 by 120 by 40 millimeters.

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Grassy Premium  Coffee Packaging

Grassy Premium

Grassy Premiados is a packaging design for Brazilian specialty coffee. The box has organic and modular shapes inspired by mahogany seeds, coffee beans and the curves of Brazilian modernist architecture. The modular form allows stacking and a distinctive display on shelves. The box is made of cardboard with matte lamination, hot stamping and monochrome printing. The coffee is held in a plastic bag with a valve that protects the beans from oxygen. An adhesive label in metallic film seals the box and carries the product information, which allows quick customization at a low cost.

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Hola Espirito Bottled Cocktail Label

Hola Espirito

A design that reflects the enthusiasm, happiness and good mood that Hola! Espirito represents. Vivid colours and a kaleidoscope effect are the features that describe each flavour and create a clear representation of the ingredients, therefore making it easy for the consumer to make his choice. A positive mood was in mind while creating the design, one that reflects the positive state of the consumers.

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Wildheart Organics Aromatherapy Candles

Wildheart Organics

A premium look for an impeccably organic scented soy candle line. The idea was to break into higher-end retailers with a look that would stand up to the quality of the product, to be communicated through the product livery. Material selection and finishes are key to consumers' perceptions, from both an initial impression to a second more considered evaluation. The colours used are derived from the plants and herbs that make each of the fragrances. The illustrations have an ethereal quality, alluding to scent dissipating into the air as a candle burns.

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Drunk Bartender Packaging Concept

Drunk Bartender

Drunk Bartender is a packaging design for a series of classic alcoholic cocktails. The design is applied to a standard tin can with a volume of 330 millilitres. Each can presents the name of a classic cocktail in a literal way, through comical graphic illustrations. The graphic elements are intended to help the cans stand out on the shelf and attract the attention of buyers. Many designs for classic drinks look plain and similar, so a modern visual language was chosen. Drunk Bartender shows that classic drinks can also be presented in a modern style.

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Proshot Coffee Package

Proshot Coffee

The project shows the process of coffee production from planting to presenting the product. The creation of these imaginary giants and their nomadic tools is to support the environment and consumer awareness of the difficult stages of coffee production, as well as to support people who work hard to make this product and are not seen. These revolutionary coffee characters refer to the child-inside of humans and their imaginary world. The illustration is done with the watercolor technique. Using shiny parts in the print technique will allow the packages to be more seen.

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Abra Mode Pantyhose Box Design

Abra Mode

Abra Mode is a packaging box for pantyhose. The box is made of cardboard in cream and gold tones, chosen to suggest calmness, softness and luxury. A window shaped like a crossed woman's leg is cut with a mold and reveals the fabric, showing its texture, density and color. The window removes the need to print a new box for each color or pattern. The coating is water based, matte and recyclable, and it prevents fingerprints on the surface. The box measures 138 mm in width, 25 mm in depth and 240 mm in height. The closed form protects the product from dust and handling in stores.

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Satine Pro Milk Packaging

Satine Pro

Satine Pro is a packaging design for an ultrafiltration milk sold in China. The milk has a protein content of 6 grams per 100 millilitres. The design places the number 6 at the visual centre of the pack, formed by deconstructing and recombining natural elements such as cows and plants. A complete cow is hidden within the picture. The approach draws on Cubism and abstract art, where reality is taken apart and rebuilt. The packaging measures 50 by 50 by 180 millimetres. The aim is to define a new milk subcategory and to express a natural and refined character.

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Flying to the Moon Gift Box

Flying to the Moon

Flying to the Moon is a gift box designed for moon cakes. The packaging takes the form of a traditional Chinese palace lantern. Circular illustrations draw on Chinese mythology and include the Jade Hare, the Moon Palace and the Apsaras of the Dunhuang murals. A multi-layer three-dimensional structure and a die-cutting process add visual depth. Once the moon cakes are removed, an LED module in the base can be switched on and the transparent PVC case and the hollowed-out outer case can be reinstalled, turning the box into a decorative lantern.

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