Day of Design

Day of Design featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Packaging

Discover 1029 award-winning designs tagged Packaging on Day of Design.

Foremost Legacy Multifunctional Golf Ball Packaging

peichi chuang Multifunctional Golf Ball Packaging Packaging

Foremost Legacy

Foremost Legacy is a packaging design for golf balls. The outer box measures 150 by 150 by 50 millimeters and holds three inner boxes of 137 by 45 by 45 millimeters. Moire printing is used to show three moving scenes: a rolling ball, a swing action and the brand mark. Each inner box is pulled out to reveal one scene. When the outer box is turned upside down and the transparent sheet is pressed, the box becomes a golf hole for putting practice. Pantone colors and silver aluminum cardboard are used.

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Martial Essence In Brew Packaging

Zhejiang Sci-Tech University Packaging Packaging

Martial Essence In Brew

Martial Essence In Brew is a packaging design for Laojiuhan, a distilled liquor from Yongjia, Wenzhou. The design uses the Fenglin Southern Fist, a local martial art, as its main visual element. Golden lines outline six classic movements, and the product name is written in bold calligraphy. A droplet pattern below the last character refers to the distillation process. The bottle has a black matte finish and a gold metal cap. Bottle and cap are engraved with mountain and river ornaments, which add regional character and an antislip grip. The bottle holds 500 millilitres.

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Hailuo In-Ear Headphone

Xiaomi In-Ear Headphone Packaging

Hailuo

Hailuo is a packaging design created for an in-ear headphone. Instead of showing a product photograph, the packaging presents an image of a sliced nautilus shell with the headphone placed inside the spiral cavity. The spiral form of the shell is linked to the resonance of sound. The whole image is embossed on the surface to give the nautilus a real feeling. Silver paper with black ink gives the package a low sparkle that suggests advanced technology. The draw-out box holds two layers, so the headphone and its wires are seen first and the accessories rest below.

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Off the Eaten Path Packaging

PepsiCo Design and Innovation Packaging Packaging

Off the Eaten Path

Off the Eaten Path is a packaging design for a range of premium plant based snacks. The snacks combine real vegetables such as chickpeas, black beans and peas in unexpected blends. The packaging gives the brand a united visual identity across every application. The design aims to help the brand stand out within the crowded better for you snack category. A small group of consumers took part in the development process and gave feedback at each stage. Consumer input guided the design decisions and supported a consistent brand experience.

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Yellow Crane Tower Water Packaging

Jin Zhang Water Packaging Packaging

Yellow Crane Tower

This is a drinking natural spring water produced by the Yellow Crane Tower. The designer uses the method of drawing characters to break the boundary between text and graphics, integrating the 3500 year old culture of Wuhan into the three characters of Yellow Crane Tower, continuously strengthening the brand and urban context. The bottle cap design inspiration comes from the crane driving immortal in White Cloud Yellow Crane, conveying the immortal charm of the Yellow Crane Tower.

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Simpcare Christmas Box For Men Package

Simpcare Package Packaging

Simpcare Christmas Box For Men

Simpcare Christmas Box for Men is a packaging design for a men's skin care set. The box is shaped like a Christmas tree and coloured in eggshell blue and silver. Illustrations of guitars, basketballs and running and dancing figures are inspired by the Dance, a painting by Henri Matisse. The surface is finished with matte lamination and silver hot stamping on selected areas. Inside, separate layers hold different products, which allows easy access and prevents damage. The layered structure creates a festive sense of discovery.

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Vaporesso Coss Vaping Device Packaging

Shenzhen Smoore Technology Co.,Ltd Vaping Device Packaging Packaging

Vaporesso Coss

Coss is a packaging design for a vaping device. The packaging consists of an outer sleeve and an inner tray. Varying punched holes on the outer sleeve form the brand logo and reveal a metallic green logo inside. The punched holes create a misty visual effect and suggest undulating breathing during use. Colored tags on the outer sleeve indicate the color of the product. Paper is used for the outer parts, and the inner tray is made of moulded fibre from sugarcane and bamboo. A product wireframe diagram is placed on the side of the slider.

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Nudus Snack Food

Angela Spindler Snack Food Packaging

Nudus

The packaging for start-up company shows off these healthy fruit and vegetable chips bare-naked goodness philosophy and playful humor. Their point of difference is that they are made from fruit and vegetable slices, air-dried, with nothing added whatsoever – hence the 'bare-naked' concept. Although black is a bold and unconventional choice for the healthy snack market, the agency chose this to show the product's vibrancy and give it extra shelf shout. The photography captures the product before and after air-drying illustrating the fruit is as good as nature intended.

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GuJingGong Liquor

Cheng Tian Sheng Liquor Packaging

GuJingGong

The cultural stories handed down by the people are presented on the packaging, and the patterns of dragon drinking are meticulously drawn. The dragon is respected in China and symbolizes auspiciousness. In the illustration, the Dragon comes out to drink. Because it is attracted by wine, it hovers around the wine bottle, adding traditional elements such as Xiangyun, palace, mountain and river, which confirms the legend of Gujing tribute wine. After opening the box, there will be a layer of card paper with illustrations to make the box have the overall display effect after opening.

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Equia Keto Line Packaging Identity

Joumana Maalouf Packaging Identity Packaging

Equia Keto Line

Equia Keto line's fusion of tradition and modern flair. Sophisticated packaging adorned with almond blossoms and sleek patterns features spot UV detailing, adding a luxurious touch. Vintage sketches meld seamlessly with contemporary designs, evoking earthy greens, calming blues, and rich golds for a nature-inspired feeling. Resealable pouches with tear notches and a matte backdrop enable special printing effects, such as spot UV, ensuring an upscale presentation. Crafted from PET and PE Transparent materials, these bags combine matte and glossy finishes, preserving products in peak condition

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Sheng Ming Yue Mooncake Gift Box

Wan Hu Mooncake Gift Box Packaging

Sheng Ming Yue

During the Mid-Autumn Festival, mooncakes for gifting and personal consumption. However, as packaging becomes increasingly luxurious and wasteful, the team consciously designed a more compact and eco-friendly mooncake gift box. Sheng Ming Yue depicts a bright moon rising over the sea, expressing the Chinese people's yearning for reunion and beautiful things, maintains high-quality gifting properties while embodying the quality and depth of Chinese traditional culture. The goal is to offer a high quality and affordable way to celebrate the festival while promoting a sustainable lifestyle.

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Heti Branding And Packaging

Cansu Dagbagli Ferreira Branding And Packaging Packaging

Heti

Heti, named after the Dakota word for Home, offers beverages that evoke the essence of home with natural infused flavors, celebrating North America's native plants. This social impact brand dedicates a portion of revenue to supporting tribal communities. Effortless Wisdom, the branding concept, features native style illustrations and flavors, with packaging inspired by Dakota art's geometric symmetry, conveying balance and harmony. The design integrates a monochrome palette with color accents, emphasizing the depth of indigenous art in a modern context.

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