Day of Design featuring great design, architecture, fashion, graphics and innovation from across the globe.
Discover 1029 award-winning designs tagged Packaging on Day of Design.
Mr. Qiao is a pastry brand of Yu Yuan. The brand is aiming to spread and generate a good word of mouth of the scenery spot and Shanghai city. The inspiration of the design comes from the historical architecture of Shanghai, represents the unique culture. The creative design absorbed the quintessence of the architecture which could be a symbolic image of old-Shanghai style, blended with the modern style. It makes the gift package attracted the tourists to purchase as local specialty.
Yin is a packaging design for flower tea. Each box holds six colors, and each color marks a different tea product. The colors allow the tea categories to be told apart with ease. Illustrations show the flowers used as raw materials for each tea. The flower shapes are cut into the paper package by laser engraving. The small carved holes let light pass through. An LED light source is supplied with the tea. After the tea is used, the box can serve as a small night lamp that shows a warm flower pattern.
This is a series of packages for 9 ice cream flavor designs, united under one emblematic logo, in which the designer remodels the presentation of ice cream. He created a new theme through which he reimagines the different flavors in the form of symbolic fruits and nectar patterns, original typography, and also relevant fresh colors that accentuate the design elements. The design simply recreates the concept of taste through the tongue icon used in all the range and evokes a different way of sensing it.
Lay's 2021 Mood Match is a limited edition snack food packaging series created for an exclusive social media giveaway. The set includes four designs inspired by mood rings, each linked to positive memories and emotions. The stated intent is to invigorate a sense of energy or to offer a sense of comfort. Each design is matched to a flavor and a feeling: gratitude for Grilled Cheese and Tomato Soup, optimism for Cappuccino, feistiness for Chili and cheerfulness for Salted Caramel. The packaging offers a short break from daily reality.
The design of the KannuNaUm wine labels is characterized by its refined and minimal style, obtained by searching for symbols that can represent their history. Territory, culture and passion of vinegrowers of the "Land of Longevity" are condensed into these two coordinated labels. Everything is enhanced by the design of centenarian grapevine that has been made with the technique of gold poured in 3D. An iconographic design that represents the history of these wines and with them the history of the land from which is born, Ogliastra the Land of the Centenaries in Sardinia.
Smashy is a package of chocolate eggs that takes the shape of a hammer. The design joins the form of a hammer with the form of an egg, so the package also looks like an egg with a handle. Smashy can be smashed in any place. Candies then pop out, giving a moment of surprise. The mix inside holds chocolates, crackers, gummies and hard candies. The package measures 155 by 183 by 76 millimeters and is made of plastic. Smashy is intended to renew the old habit of smashing chocolate eggs and to make snacking more playful.
Co Ba Coffee is a packaging design created for a Vietnamese coffee brand. The packaging presents egg coffee, a traditional drink from Vietnam that is still little known in other countries. The logo is based on a minimalist portrait of the founder. The brand name comes from a Vietnamese term for an aunt and recalls family bonds and community life. Colors are taken from the agricultural landscape where the coffee beans are grown. Recyclable paper and polyester are used for the pouches and the stationery. The modern design is aimed at coffee drinkers on the go.
Jane is a packaging design for a foldable mobile phone. The design references bamboo and wooden slips, an ancient Chinese book form, and uses traditional Chinese letterforms. The box is made entirely of special paper with a wood and fabric texture, without plastic or other materials. The user manual wraps around the outer surface and is held in place by magnets. The manual can be detached and rolled up. The box opens with a tab, and the products inside are arranged in separate layers. The packaging measures 198 by 192 by 47 millimeters.
Moutai is a packaging design for a Chinese baijiu liquor. The box is the first to apply the pull-card changing pattern principle to a packaging structure. When a card is pulled, the printed illustration changes, revealing the twelve Chinese zodiac animals and mythical figures gathered for a feast in Maotai Town. The illustrations refer to traditional Chinese culture and aesthetics. The bottle is made with ceramic technology. Three-dimensional low-temperature embossed paper is used to keep the patterns faithful. The box measures 140 by 125 by 300 millimeters.
Rock paintings of the Helan Mountains are a representative of Chinese culture and famous cultural heritage of Ningxia, while the bronze script is from bronze ware. Therefore, Designer combine these two representative elements as the core symbols of cultural identity of the package design of the bottle, and integrate this product with traditional Chinese culture to improve the cultural identity of high-end consumers with this product.
HuangRan is packaging for a series of Chinese rice wine. The design presents the four patron saints of ancient Chinese mythology: the Green Dragon, the White Tiger, the Vermilion Bird and the Black Tortoise. Anthropomorphic illustration is combined with elements of Chinese opera to give the figures a fashionable new image intended to appeal to young consumers. Each of the four bottles represents one saint, and the saints are printed inside the gift box to occupy the four directions. The box uses an upper and lower cover, with hollowed out areas that add depth.
Menton is a packaging design for a lightly flavored water made with imported lemons. The design uses a bright color palette that recalls a sunny Mediterranean holiday. A random illustrated lemon pattern creates a relaxed mood and supports the natural and healthy character of the drink. A metallic blue tone unifies the different flavors and gives the brand a refined image. The straight bottle is made of PET and weighs only 17.85 grams in the 500 milliliter size, which saves material and energy during production.